ERGO Digital Signage. About the receptiveness of people on wait mode.
Many ERGO insurance partners inform and consult their clients about ERGO’s insurance products on-site. ERGO’s products are introduced, on a screen in the showcase and indoor, through animations via short movies – those are supposed to bring ERGO’s products to the clients’ attention and pique their curiosity. Our task was to play ERGO’s products, within this format, to the gallery strikingly and self-explanatorily. We wanted to generate awareness of potential clients by offering them a relevant additional value beyond the selling points – in the shape of emotional, seasonal topics and connected tips. Our implementation: likeable, informative animations that pique curiosity.